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Did the NAD create a precedent after a Taylor Swift CoverGirl commercial was pulled for being unrealistic?
Aren’t most beauty product commercials fake?
Why do you think they targeted this one in particular, and do you think it will create a domino effect for other beauty ads?
Read about it: http://funadvice.com/r/15kjee27csf
While lots of magazine covers and general brand campaigns present an unattainable vision of perfection there is something particularly deceptive to enhance the very product you are marketing in the ad. If they are selling mascara they should show their product rather than a computer generated representation of it.
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