Ro + Fern

Who We Are

Welcome to Ro + Fern, a modern boutique specially designed for your little ones! Nestled in the picturesque town of Aspen, Colorado, we pride ourselves on offering a carefully curated selection of comfortable and stylish clothing for boys and girls. Our range spans from newborn sizes all the way up to age 14, ensuring that we can cater to every stage of your child’s growth. At Ro + Fern, we believe that children deserve to look and feel fabulous, without compromising on comfort. Our mission is to bring modern, trendy, and cozy clothing options to families who value quality and style.

What We Do

At Ro + Fern, we specialize in providing a unique shopping experience for parents and children alike. Our collections include:

• Comfy and Modern Clothes: We offer a wide variety of clothing options that are both fashionable and comfortable. Our pieces are perfect for everything from playdates to special occasions.
• Newborn to Tween Sizes: We understand that children grow quickly, which is why we cater to a broad age range. Whether you have a newborn or a tween, you’ll find stylish options tailored to their needs.
• Curated Selection: Each item in our store is handpicked with care. We focus on high-quality fabrics, contemporary designs, and functionality.
• Local and International Brands: We source our products from both renowned international brands and local artisans, ensuring a diverse and exciting selection.

Why You Should Use Us

Choosing Ro + Fern means choosing excellence for your child’s wardrobe. Here are just a few reasons why we stand out:

• Quality Assurance: Every item goes through a rigorous quality check to ensure it meets our high standards. We prioritize softness, durability, and ease of care.
• Fashion-Forward Designs: Our collections mirror the latest trends while ensuring each piece is timeless enough to be passed down through the family.
• Exceptional Customer Service: From the moment you walk into our boutique or visit our online store, you’ll experience top-notch customer service. Our team is always ready to help you find the perfect outfit or gift.
• Community-Centric: Being a local Aspen business, we take great pride in supporting our community. We frequently collaborate with local designers and participate in community events.
• Eco-Friendly Practices: We are committed to sustainability. Many of our products are made from organic or recycled materials, and we strive to reduce our environmental footprint.

What Can You Ask?

We understand that shopping for children can come with many questions. Here are some examples of what you might want to ask us:

• What materials are your clothes made from?
• Do you offer gift wrapping services?
• Can I find matching outfits for siblings?
• Are there any special discounts or promotions currently available?
• How do I care for the clothes I purchase from Ro + Fern?
• Do you offer any customization options?
• What brands do you carry in your boutique?

Feel free to reach out with any other questions you might have. We’re here to make your shopping experience as seamless and enjoyable as possible!