How can I get more traffic to my home-based business site?

In 2003 when we started FunAdvice, it was based on a very narrow set of topics - basically, love & relationships. That’s why that category is the largest & most active on the site today.

We also used coolsiteoftheday.com, which is a site announcement service, and started to ask friends & family to use the site, let us know what they thought, etc.

What I would recommend you do:

1. make sure it’s clear on your site you have a unique reason for people to visit. For example lendingtree.com got famous because with one application, you could connect to four banks. Is it the personal service you offer that would encourage people to use your site?
2. update is frequently as there is news, happenings in the financial & lon markets constantly, and less competition for sites that have breaking news, because “old news” has been syndicated and repurposed a dozen times over.
3. make sure you’re excited about the business! If you’re not excited you won’t do well.

If possible, add a blog feature to the site to update that regularly with news, comments, etc, and add a blog roll to it, as well as submit the blog to technorati (use their tags feature) and submit the site to del.icio.us, and other social bookmarking sites if you know any others.

Perhaps also if you make the site clearly about a subsection of the market, it’ll be easier to get traffic to the site. My day job is internet marketing as a consultant, and I’ve spent more than seven years learning how to promote sites…this was after learning all the wrong ways to do things in college part time for two years :)

Good luck with your business, and hope this helps some.