Gordon Bullard & Company

Who We Are

Welcome to Gordon Bullard & Company, where innovation meets excellence in the lighting industry. We are a dedicated team of professionals committed to transforming your business’s potential into remarkable success stories. With our headquarters nestled in the picturesque town of Richland, Michigan, and a global presence spanning Europe, Asia, and the Middle East, we are strategically positioned to serve our clients worldwide. Our mission is simple yet profound: to build and enhance revenue streams for small to medium-sized businesses by leveraging our unparalleled expertise in identifying, recruiting, training, motivating, and managing sales agencies, distributors, and dealers. In an industry as dynamic as lighting, we pride ourselves on being the architects of your growth and success.

What We Do

At Gordon Bullard & Company, we specialize in a comprehensive suite of services that cater to every facet of your sales strategy. Our extensive design team is capable of transforming your ideas from mere napkin sketches into tangible products ready for national distribution. With over 4,200 sales representatives at our disposal, we ensure that your products are presented to the right audience with the utmost professionalism and impact. Our approach is holistic and meticulously tailored to meet the unique needs of each client. We delve deep into market analysis to identify untapped opportunities, recruit top-tier sales talent, provide rigorous training programs, and implement motivational strategies that drive performance. Furthermore, our management expertise ensures that your sales networks operate seamlessly and efficiently. From concept to market dominance, we are your partners in progress.

Why You Should Use Us

Choosing Gordon Bullard & Company means choosing a partner who is invested in your success as much as you are. Our proven track record speaks volumes about our ability to deliver results that exceed expectations. By entrusting us with your sales strategy, you gain access to a wealth of industry knowledge and a network that spans continents. Our customized solutions are designed to maximize your revenue potential while minimizing risks. We understand that every business is unique, and we pride ourselves on offering personalized service that aligns with your specific goals. With us, you are not just another client; you are a valued partner in a journey towards unparalleled success. Whether you are aiming to penetrate new markets or enhance your presence in existing ones, Gordon Bullard & Company provides the tools, expertise, and dedication required to achieve those goals.

What Can You Ask?

We believe in open communication and are always ready to assist our clients in any way possible. Here are some examples of questions you might have for us:

• How can Gordon Bullard & Company help expand my business’s reach in the lighting industry?
• What training programs do you offer for sales representatives?
• Can you explain how you identify the right sales agencies or distributors for my business?
• What is the process from concept design to national distribution?
• How do you ensure that your sales teams stay motivated and perform at their best?
• What makes your approach to managing sales networks unique?
• How can I get started with Gordon Bullard & Company’s services?

Feel free to reach out with these or any other questions you may have. We are here to ensure that your experience with us is nothing short of exceptional.