Pink Washing

There was an answer to a question on here and it said something like.. you know whats interesting?Pink washing, google it. I googled it and nothing useful came up. Can someone please tell me what pink washing is?

Answer #1

I found this article - it may be what the user was talking bout. Basically its buying products with the pink ribbon on it because money gets donated to breast cancer research: http://blogs.abc.net.au/victoria/2008/07/pink-washing.html

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