Anyone can create a Facebook ad. It just requires you to go to Facebook Ads manager, select your audience and budget, create a post, send it out, and pay the fee.
However, creating an effective Facebook ad is a different story. To do so, you’ll need to think carefully about who your target market is. You should know their age, the demographic they’re in, where they live, the level of education they have, and even what kind of device they use to browse the internet.
Once you know all that, you can use white label Facebook ad management services like this one
to create targeted ads and send them out specifically to your demographic. The ad itself should be as visually appealing and shareable as possible to your target market to drive engagement.